Sanjay Mehta is a seasoned digital commerce and marketing technologist who has spent more than 15 years working with hundreds of customers, many within the Internet Retailer Top 500 and Fortune 500. A web programmer and data guy at heart, he has held various technical roles in his tenure and worked with several industry-leading platforms, including ATG (Oracle), Endeca (Oracle), hybris (SAP) and NetSuite (Oracle). His experience has allowed him to understand the common challenges customers face in terms of data, learn best practices for overcoming those challenges and explore innovative use cases across a range of digital commerce and marketing touch points.