Chris Guerra joined Blue Acorn in 2012 and currently serves as the chief marketing officer for the premium ecommerce agency that helps retailers and brands achieve growth through a data-driven approach. He is seasoned in the creation and execution of ecommerce strategies and optimization, and has over 10 years of experience working with Internet Retailer 500 merchants. Extensive knowledge in re-platforming, digital marketing, ecommerce operations and financial planning has lead Guerra to hold several leadership positions throughout his career.