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Tuesday, April 25 • 2:30pm - 3:15pm
Breakout Session 24: Creative Storytelling: Why Good Design Matters

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We live in a time saturated with digital noise. With so many people and initiatives trying to be heard, your organization’s design, language and brand need to speak to the people you’re hoping to attract if you want to stand out. Creative design and storytelling are critical elements in driving engagement. We’ll walk through how to use them to overcome some of the most common creative challenges that retailers face in today’s busy email market.

avatar for Laura Myler

Laura Myler

Bronto Software
A creative at heart, Laura Myler has spent her career curating and designing cross-channel marketing campaigns in both agency and in-house settings, with a focus on high-end fashion and retail. Driven by the ever-changing landscape of marketing, she works directly with clients, as... Read More →

Tuesday April 25, 2017 2:30pm - 3:15pm PDT
Ballroom P