Learn the strategies behind the email success of Woodwind & Brasswind since adopting Bronto in 2014. We’ll explore the use of the Bronto order system, RFM and internal data, as well as overall program segmentation, to measure and optimize our campaigns. Learn how to use the Bronto platform and its recommendation engine to create a more personalized experience without additional effort. And take a deep dive into the automation that ties it all together, particularly adding and optimizing workflows responsible for incremental growth.
